All customers
LumenCustomer support
Cohort heatmaps explained why churn was hiding in onboarding.
Lumen knew churn was creeping but not where. Klaru's retention grids exposed a week-two drop tied to slow first responses — fixing the handoff lifted 90-day retention by double digits.
The results
0 pts
90-day retention gain
0%
Faster first response
“The cohort heatmap made the leak obvious in thirty seconds. We'd been guessing for two quarters — Klaru just showed us.”
Owen Tanaka
Director of Support, Lumen
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